No logos. No gimmicks. Just flawless leather, precise tailoring, and a design sensibility that turns minimalism into a statement. That’s The Row. Since Mary-Kate and Ashley Olsen launched the brand in 2006, it has quietly redefined what it means to be “coveted.” From the Margaux to the label’s sculptural totes and satchels, each bag is instantly recognizable to those who know, but whispers of its scarcity only make it more desirable.
With most styles still sold out online and in boutiques, collectors often face long waitlists for a chance to secure these pieces—but now, Heritage Auctions offers a rare opportunity to bypass the waitlist and bid on these highly sought-after designs. Featured in the Luxury Accessories Signature Auction, fashionistas have a chance to own some of the brand’s most coveted bags. Bidding opens September 15, 2025, and closes October 9, 2025. Interested bidders can register online for a chance to secure one of these minimalist icons from The Row.
The Margaux: Minimalism That Became a Cult Classic
Sometimes whispered about as the “new Birkin” of the minimalist set, the Margaux has a quiet kind of fame all its own. Sculptural yet soft, refined yet relaxed, it balances clean, logo-free lines with buttery leather, creating a bag instantly recognized by those in the know.
Sizes are as thoughtfully designed as the bag itself. The petite Margaux 10 glides seamlessly from day to night, holding just the essentials without ever feeling cramped. The 12 and 15 strike the perfect balance for everyday life—roomy enough for daily necessities, yet still structured and elegant. For travel or days when you need to carry a little more, the generous Margaux 17 holds laptops, documents, a change of clothes, and more, all without compromising the bag’s clean, sculptural lines. Across all sizes, the Margaux pairs effortless style with practical versatility, securing its place as a quietly coveted cornerstone of The Row’s minimalist wardrobe.
| Margaux Size | Dimensions (Inches) | What Fits | Ideal Use |
| 10 | 10 x 7.25 x 7 | Phone, cardholder, wallet, keys, small cosmetics pouch, Kindle, or other small devices | Day-to-night essentials, minimalist outings |
| 12 | 12 x 9 x 7.5 | Phone, wallet, keys, sunglasses case, makeup, small notebook | Everyday bag, stylish daily carry |
| 15 | 15 x 11 x 9 | 13-inch laptop or tablet, book, wallet, makeup bag, scarf, lightweight sweater, small pair of heels | Work-and-travel companion, versatile carryall |
| 17 | 17 x 12.5 x 9.5 | 15-inch laptop, change of clothes, cosmetics, documents, books, sneakers | Travel-ready, oversized essentials, overnight trips |
Each season brings subtle updates—new colorways, suede, exotic leathers, or silhouette tweaks such as the East-West or shoulder versions. The shoulder iteration, with its elongated top handles, offers effortless carry reminiscent of the Hermès Shoulder Birkin, while the East-West provides a relaxed, modern profile.
The Row Black Alligator Margaux 10
The Row Brown Leather Margaux 10
The Row Brown Leather Margaux 15
The Row Black Leather Soft Margaux 15
Marlo Shoulder Bag: The Margaux’s Sleek New Cousin
For those seeking an alternative to the Margaux, there’s a new M on the block: the Marlo. Spring/Summer 2025 saw The Row introducing this fresh take on their beloved silhouette—elongated handles for effortless shoulder carry, a slightly slimmer, semi-structured silhouette, and side panels that wing out without buckles, creating a distinctive flared profile. Crafted in the same buttery leather with clean, minimalist lines that have made the Margaux a favorite, the Marlo is chic, understated, and quietly versatile—a bag insiders will be reaching for this season.
Much like the Margaux, the Marlo comes in multiple sizes to suit different needs. The 12 (12 x 5.5 x 8.5 in) is ideal for essentials-on-the-go, the 14 (14 x 6.2 x 10.5 in) offers room for daily items like a tablet or notebook, and the generous 17(17 x 7.5 x 12 in) is ideal for work, travel, or carrying extra items while maintaining the bag’s silhouette.
The Row Black Leather Marlo 14 Bag
Belvedere Bucket Bag: An Under-the-Radar Classic
Even less recognizable than the likes of the Margaux, the Belvedere bucket bag is a study in understated style. Its classic shape, drawstring fastening, and shoulder strap make it effortlessly wearable, while the absence of hardware or logos underscores The Row’s quiet luxury ethos. Soft, slouchy leather and generous proportions give the bag a semi-structured silhouette, striking a perfect balance between sculptural form and relaxed ease—truly an under-the-radar statement for insiders.
Banana Bag: Effortless, Curved Cool
Straying from the roomy totes and generous proportions of the Margaux and Marlo, the Banana bag offers a sleeker, slouchier silhouette that molds effortlessly to the body. Its crescent shape and soft leather make it ideal for carrying daily essentials without feeling bulky, and its unisex appeal has made it a favorite among both men and women who favor minimalist style with a relaxed, modern edge.
Complete the Look
The Row’s minimalist bags are just the beginning—pair them with a few key pieces to achieve head-to-toe quiet luxury. The Black Tropical Wool Single-Breasted Cristal Coat adds sharp tailoring and structure, while the Wine Ponyhair Cary Loafers bring a subtle pop of color and texture. Together, they create a refined, effortless look that carries The Row’s understated aesthetic.
The Row’s minimalist bags are just the beginning—pair them with a few key pieces to achieve head-to-toe quiet luxury. The Black Tropical Wool Single-Breasted Cristal Coat adds sharp tailoring and structure, while the Wine Ponyhair Cary Loafers bring a subtle pop of color and texture. Together, they create a refined, effortless look that carries The Row’s understated aesthetic.
The Row Wine Ponyhair Cary Loafer
The Row Red Eel Sunglasses Case
How to Bid on the Auction
Great news! You do NOT have to be physically at the auction to bid. You can make your selections from the convenience of your own home – in your PJ’s from bed if you want. But, don’t wait until the last minute to get started. Below are the steps for getting into the action.
First, create an account at Heritage Auctions here.
It’s a two-minute, super easy registration process that allows you to login with your Google, YahooMail, Facebook, Apple ID, or PayPal account. The latter is the quickest option.
Second, click on this auction page for access to all of the handbags.
Next, select the item that you want, enter in your bid, and click the button “Place Bid”.
Then, you will be taken to a page titled “Please Confirm Your Bid”. This page will show you the name of the item you’re bidding on, the current bid, and the maximum bid. When you are satisfied with your bid, click on the button marked “Confirm Bid”.
If your bid is the current high bid, you will be notified and given some information on what might happen with your bid over the remainder of the auction. You will also receive a Bid Confirmation notice via email. If your bid is not the current high bid, you will be taken to a page that will notify you of that fact and allow you to place another bid.
For additional information, please visit Heritage Auctions Bidding Tutorial.
Now, suppose you don’t see what you’re quite looking for in this auction. No need to stop looking. In fact, don’t. Heritage Auctions has its very own handbag boutique brimming with beautiful and exclusive purses all year long. Visit here for the hottest selections.
If you have any questions, don’t hesitate to reach out – we’ll do our best to help or get you connected to the right team member at Heritage Auctions. Happy bidding!
Which of these The Row bags has caught your eye? Check out the Heritage Auctions selection at the Luxury Accessories Signature Auction today.
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Love, PurseBop
XO
Updated: September 15th, 2025
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