New US Hermès Prices 2026

Read also: New Confirmed Hermès Prices in Europe 2026

New year, new you… new Hermès prices. Following the pattern established in 2025, the Maison rang in 2026 with swift price adjustments, beginning in Europe before landing stateside. EU handbag prices increased first, climbing between 1.5% and 10% depending on model and material, prompting inevitable speculation around what U.S. shoppers could expect.

As detailed numbers continue to roll in, U.S. handbag price adjustments for 2026 fall in the range of 3.8–10.3%, edging slightly above the European increases for the same models. The ever-popular Mini Kelly 20 in Epsom now commands $11,400, while the Kelly 25 in Togo Retourne is priced at $13,700 — compared with €8,000 (+7.4%) and €9,600 (+7.3%) in Europe, respectively.

Newly confirmed pricing for the Kelly 28 clarifies the broader strategy: both Togo and Epsom now retail at $15,400, confirming a clear alignment across leathers within the same size. This mirrors the pricing alignment already seen in Europe and signals that the U.S. market is now following the same structure. As a result, the Kelly 25 in Togo, and Epsom has reached parity — with the same alignment now firmly in place for the Kelly 28, and likely to extend to larger sizes such as the K32.

Meanwhile, the Birkin 25 has seen a notable increase of its own, rising from $12,700 to $13,500. This $800 jump represents a 6.3% increase. However, this adjustment does not yet reflect the European-style pricing alignment seen across Kelly and Birkin models by size. The Birkin 30 price jumped 7.2%, now hovering just below $15k, at $14,900, while the Birkin 35 sells at $16,300, a 7.9% increase.

Stay tuned as U.S. Hermès pricing continues to evolve — we’ll keep you updated as the full picture unfolds.

For most Hermès products, these price hikes outpace the rate of inflation, suggesting that the Hermès increases are not primarily driven by rising production costs. Is it an attempt to bolster the top line and take advantage of the ever-growing demand for its exclusive products? We’ll let you decide.

Whether you are shocked or relieved, everyone likely can agree on one thing — Hermès prices seem to have no limits. Long gone are the days of annual 2-3% adjustments, as is the pandemic era price stability. Last year Hermès hit its clients with a 6-7% increase in the US (3-8% in the EU). It then doubled down on American shoppers in May 2025, lifting prices another 5%, as it passed along the cost of US tariffs.

Image courtesy: @mrs_bcworld

Now, let’s take a closer look at the most recent prices. . .

US Hermès Quota Bag Prices 2026

Style	Leather	December 31, 2025($)	January 2, 2026 ($)	% Increase
Mini Kelly 20	Epsom	$10,500	$11,400	8.6%
	Metallic Chevre Chamkilight		$14,300

Kelly 25	Togo Retourne	$12,600	$13,700	8.7%
	Epsom	$13,200	$13,700	3.8%
	Epsom Electrum	$13,500	$14,000	3.7%
	Chevre Sellier	$13,500	$14,700	8.9%

Kelly 28	Togo		$14,400
	Epsom		$14,400
	Veau Madame		$15,400

Kelly Elan	Matte Croc with Feathers		$63,900

Birkin 25	Togo	$12,700	$13,500	6.3%

Birkin 30	Togo	$13,900	$14,900	7.2%

Birkin 35	Togo	$15,100	$16,300	7.9%

Birkin 40	Togo		$20,300

Image courtesy: @mrandmrs.j

Here are the confirmed new prices in the US for other Hermès handbags. We will update this chart as prices become available.

US Hermès Non-Quota Bag Prices 2026

Outside of quota bags, Hermès’ 2026 U.S. price adjustments point to a broad but uneven upward shift across non-quota styles. Increases observed so far generally fall between roughly 3% and 11%, with many everyday favourites landing in the mid-single-digit range. The Mini Lindy posted some of the more pronounced changes, rising 8.4% in Clemence to $9,050 and 7.9% in Swift to $9,550. The Picotin line saw steady lifts, with the Picotin 18 up 6.7% to $3,975 and the Picotin 22 increasing 6.2% to $4,275. More accessible cross-body styles such as the Evelyne TPM registered a comparatively moderate adjustment of 4.1% to $2,525.

Men’s styles were not exempt from the 2026 recalibration. The HAC à Dos PM in Togo moved up 8.7% to $11,300, while the Kelly Messenger adjusted 8.9% to $14,700. The Kelly Dépêches 25 pouch saw some of the sharper changes across leathers, increasing 11% in Epsom to $11,100, 7.9% in Togo to $12,300, and 10% in Box to $15,300.

Style	Leather	December 31 2025($)	January 2, 2026 ($)	% Increase
Constance Slim	Lizard	$8,200	$10,700	30.5%

Mini Lindy	Clemence	$8,350	$9,050	8.4%
	Swift	$8,850	$9,550	7.9%

Lindy 26	Swift		$11,200

Picotin 18	Clemence	$3,725	$3,975	6.7%
Picotin 22	Clemence	$4,025	$4,275	6.2%

In-the-Loop Pluche Belt Bag	Shearling & Swift	$7,950	$8,300	4.4%
In-the-Loop	Clemence & Swift		$5,500

Evelyne 16	Clemence	$2,425	$2,525	4.1%
	Sellier Epsom		$3,975
Evelyne 23	Clemence	$4,100	$4,275	4.3%

Bolide on Wheels	Epsom	$19,400	$20,600	6.2%
Bolide 1923 Mini	Evercolor	$6,900
	Chèvre Mysore	$7,100	$7,550	6.3%

Jypsiere Mini	Swift w/Leather Strap		$9,900

Plume Mini	Chevre	$7,800
	Swift	$7,700	$8,050	4.5%
	Ostrich		$16,900

Herbag Zip 31	Canvas & Hunter	$3,375	$3,525	4.4%
Herbag Messenger 39	Canvas & Hunter	$4,250	$4,550	7%

Halzan Mini	Swift	$6,250	$6,500	4%

Kelly Dépêches 25 Pouch	Epsom	$10,000	$11,100	11%
	Togo	$11,400	$12,300	7.9%
	Woolycot & Togo	$10,300	$10,900	5.8%
	Box	$13,900	$15,300	10%

HAC à Dos PM	Togo	$10,400	$11,300	8.7%
	Barenia Faubourg	$11,600	$12,800	10.3%

Ancrage	Togo	$6,300	$6,500	3.2%

Kelly Messenger	Togo	$13,500	$14,700	8.9%

Videpoches	Togo		$3,975
	Epsom		$5,500

So Medor	Togo	$8,050	$8,400	4.3%

Neo Garden Party 23	Military Canvas & Negonda	$2,875
	Negonda	$4,300
	Togo & Swift Bredies		$7,400
	Evercolor		$7,300
Garden Party 30	Military Canvas & Negonda		$3,300

Geta	Chevre	$7,250	$7,650	5.5%
	Evercolor		$7,650

Arçon	Togo & Swift	$6,400	$6,650	3.9%

Kelly Classique To Go Wallet	Epsom	$6,800	$7,200	5.9%

Zipengo Chaine d’Ancre To Go Pouch	Evergrain	$3,200	$3,450	7.8%

Image courtesy: @holliemercedes

US Hermès Jewelry Increase 2026

Beyond handbags, Hermès’ 2026 price increases in the United States extend into fine jewelry, ready-to-wear, and footwear, where select categories have already seen measured but notable adjustments.

Hermès’ 2026 U.S. jewelry price increases remain largely restrained, with most adjustments landing under 2%. Signature gold styles, including the Farandole Very Small Earrings and the Kelly Clochette Necklace, saw only incremental rises. One clear outlier is the Kelly Gourmette Bracelet in gold, which posted a more substantial 11.6% increase. At the opposite end of the spectrum, the Ex-Libris Very Small Earrings in rose gold remained unchanged.

Style	Type	December 31, 2025($)	January 6, 2026($)	% Increase
Farandole Earring, very small	Gold	$1,800	$1,825	1.4%

Kelly Ring	Gold & Pave Diamonds	$16,000	$16,300	1.9%

Kelly Clochette Necklace, medium model	Gold	$24,700	$25,000	1.2%

Kelly Gourmette Bracelet, very small model	Gold	$11,200	$12,500	11.6%

Ex-Libris Earrings, very small	Rose Gold	$1,950	$1,950	No increase

Kelly Ring	White gold & Diamonds	$16,800	$17,100	1.8%

Clou d’H Dangle Earrings	Rose Gold	$5,900	$6,000	1.7%

US Hermès Ready-to-Wear Increase 2026

In ready-to-wear, Hermès’ 2026 U.S. price increases show significant movement across key styles. The Equestrian Jacket rose by 11%, followed by the Cashmere Jacket at 7.9%. Lighter pieces saw more moderate adjustments, with styles such as the embroidered pocket T-shirt increasing just over 4%. The classic Trench Coat also saw a modest rise, moving from $16,100 to $16,900 — an increase of $800, or roughly 5%.

Style	December 31, 2025($)	January 6, 2026($)	% Increase
Equestrian Jacket	$10,000	$11,100	11%

Cashmere Jacket	$7,000	$7,550	7.9%

Embroidered pocket t-shirt	$720	$750	4.1%

Leather Bomber Jacket	$10,500	$11,200	6.7%

Trench coat	$16,100	$16,900	5%

Image courtesy: Hermès

US Hermès Shoe Increase 2026

Hermès footwear prices in the U.S. also moved upward for 2026, with increases ranging from just over 7% to 10% across key styles. Iconic sandals such as the Oran, Oasis, and Chypre saw similar adjustments around the 7% mark, while the Santorini posted a slightly higher lift at 8.9%. Sneakers registered the largest changes, led by the Jet and Kiddy Slip-on at 10%, with the Bouncing Sneaker following close behind.

Style	December 31, 2025($)	January 6, 2026($)	% Increase
Oasis Sandal	$910	$980	7.7%

Chypre Sandal	$1,050	$1,125	7.1%

Oran Sandal	$840	$900	7.1%

Jet Sneaker	$1,250	$1,375	10%

Bouncing Sneaker	$1,050	$1,125	7.1%

Kiddy Slip-on Sneaker	$1,000	$1,100	10%

Santorini Sandal	$990	$1,075	8.9%