exclusivity

Here’s the Real Reason No One Can Buy A Rolex

The “Birkin Phenomenon” strikes again! “Our business is about creating desire” (Axel

Hermès Isn’t Betting on the Birkin Alone

Hermès. Birkin. The two words have become synonymous with each other. After

Did Chanel Just Kill Impulse Buying?

ALERT: Chanel Price Increase for Classic Flaps on November 3rd Once upon

What Restaurants Can Have in Common with Hermès Birkins

Sometimes it’s funny and utterly surprising how and where you read about

Exclusivity or Inclusivity? The Age Old Question for Luxury Fashion Brands

It’s the ultimate question that all luxury brands inevitably face. How do

Internet Causes Brand Fatigue for Handbag Companies

The consumer consensus seems to be “enough is enough”. See how the internet and social media has caused brand fatigue and weak sales for handbag companies.

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