Thinking of Buying Tiffany? Price Increase Rumors are Heating Up

As the luxury industry settles into its familiar January reset, it appears Hermès may not be the only Maison ushering in 2026 with price adjustments. Industry sources suggest Tiffany & Co. is preparing another round of pricing changes, rumored to take effect around January 20, 2026.

Image courtesy: @valeinthebluebox

The anticipated January adjustment follows Tiffany’s most recent U.S. price increase in October 2025, when the House implemented changes across nearly all jewelry categories. Collections including Tiffany HardWear, T by Tiffany, Lock, Knot, Elsa Peretti’s Bone Cuff, and Return to Tiffany were impacted, with prices rising approximately 3% to 11%. Moderately priced designs increased by roughly $100–$200, while higher-value pieces saw adjustments reaching into the thousands. Engagement jewelry remained untouched, and European pricing was left unchanged at the time.

With that increase now in place, early indications suggest that January 2026 will bring a firmer recalibration. Current signals point to more pronounced adjustments across both the United States and Europe, as Tiffany continues to navigate elevated gold and platinum costs. Price movement is expected to be most noticeable among high precious-metal content designs across the House’s core collections.

With January 20 now firmly on the radar, Tiffany buyers may want to mark their calendars and reconnect with their sales associates. If pricing adjustments land as expected, current pricing on select collections may be available for only a limited time.

Stay tuned, as we’ll continue tracking boutique updates and regional price changes, and will publish a full breakdown once adjustments are reflected across Tiffany’s platforms.