Do Blondies Have More Fun? Introducing Gucci’s Newest Handbag


Gucci’s got a treat for you, and it comes in the form of its latest handbag. Meet the Gucci Blondie. Although ‘new’ might not be entirely accurate a term when describing the style, it has hit the scene again, refreshed and reimagined by house creative director Alessandro Michele.

Image Credit: Gucci

Fans of the storied luxury fashion brand might feel giddy in drawing the connection to the film about the House of Gucci (also titled the same) as they recall its feature and promotional soundtrack which is, in fact, the 1978 hit Heart of Glass by none other than, well… Blondie.

A fitting tribute, then, as the brand looks inward to continue onward. The Blondie style is actually a derivation of an archival design that features the iconic, and arguably original, Gucci logo. The circular interlocking GG emblem features prominently on the handbag which comes in a variety of sizes, colors and materials.

Image Credit: @sunqian_66

Having first made its debut in Los Angeles during the Gucci Love Parade Fashion Show, it featured prominently on both the men’s and women’s runway. The fluidity of the design traverses gender as both Gucci and Michele continue to break down barriers within the world of fashion. The style is set to hit stores soon in some regions, while already available in others.

Expertly curated to fit one’s everyday life and needs, the Gucci Blondie can take you from morning to noon to night. The bag comes as a messenger bag with thick cross-body strap, a handbag with chain shoulder strap and as a minibag (because who doesn’t love a minibag in this time of #minibagmadness?).

All styles currently come in fabrics like suede, leather and classic GG monogram canvas. Fastened by a magnetic closure flap, inside, you’ll find a main compartment (sometimes 2 depending on the size) and one zip pocket. The messenger bag measures approximately 12″ x 9″ x 3″ while the shoulder bag and minibag come in at 11″ x 7″ x 2″ and 9″ x 5″ x 2″ respectively.

Image Credit: @ivanhoharlim, @bagaholicboy

In terms of price, the Gucci Blondie is currently available online on the brand’s website for $3,890 USD for the messenger bag size, $3,500 USD for the shoulder bag size and $2,900 USD for the minibag size.

In an ode to the throwback vibes the Blondie exudes, the brand features the bag prominently in a campaign set in New York City, complete with old school stretch Cadillacs and the yellow taxicabs synonymous with the Big Apple.

Image Credit: Gucci

What do you think about the Gucci Blondie? Will you be adding it to your collection? We’d love to hear from you, be sure to share your thoughts.

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