The 2019 Goyard Tote Price Guide

For updated Goyard Bag prices read: The Goyard Bag Price Guide 2020: USA vs. Europe vs. UK

Goyard price

There’s no denying that Goyard’s popularity has skyrocketed over the past few years. The French brand, which was alway beloved among those in-the-know, has become a fashion world darling over the past half-decade.

With these changes, Goyard has started to shed its image of unattainability, thanks in part to Instagram and to retailers on the secondary market. Like Birkins, you can now order Goyard handbags online from secondary retailers and have them delivered straight to your door. Convenience increases, exclusivity decreases. You know the story.

But there’s still a fair amount of mystery that shrouds Goyard, whose boutiques remain few and far between. Namely: price. Similar to Birkins, Kellys and Constances, the prices of Goyard bags are tricky to pin down. They’re not on the brand’s website; nor do we know when they increase.

Hence this guide, which is what we’re here for. As you know, Goyard is most famous for its totes (many consider Goyard to be the “Holy Grail” of totes). So we’re going to look at the three classic Goyard totes—the Saint Louis, Artois and Anjou—and consider their sizes and prices.


The Totes

Here’s a quick overview on the three totes, which appear strikingly similar at first glance. There are, however, substantial differences worth noting.

Saint Louis:

  • The classic Goyard tote—we once dubbed it “The Tote of All Totes”
  • Made of the classic Goyardine canvas
  • Relatively slouchy/”floppy”
  • Has an open top, providing easy access
  • Comes with a small, attached pochette


  • Made of the classic Goyardine canvas
  • More structured than the Saint Louis; has leather corners that hold its shape even when empty
  • Zipper closure
  • Instead of a pochette, includes a sturdy interior pocket suitable for wallet, phone, etc.
  • Longer straps than the Saint Louis


  • Made of both leather (interior) and Goyardine canvas (exterior)
  • Reversible: the leather “interior” can become the exterior
  • Leather reinforcement along the sides and bottom on the canvas side
  • Like the Artois, more structured than the Saint Louis
  • Comes with a small, attached pochette
  • Slightly thicker straps than the Saint Louis

For PurseBop’s detailed, personal comparison of the Saint Louis and Artois, read: Goyard Tote Battle: Artois Takes on Saint Louis

The Sizes

ToteDimensions (W x H x D in)
Goyard Saint Louis PM11" x 19" x 6"
Goyard Saint Louis GM13" x 23" x 7"
Goyard Artois PM9.5" x 12" x 5.25"
Goyard Artois MM11" x 14.5" x 6.25"
Goyard Anjou PM11" x 19" x 6"
Goyard Anjou GM13" x 23" x 7"

The Goyard Anjou. @hpluxe


The Prices

TotePrice in USD - Classic ColorsPrice in USD - Special Colors
Goyard Saint Louis PM$1,200$1,560
Goyard Saint Louis GM$1,375$1,795
Goyard Artois PM$1,725$2,245
Goyard Artois MM$2,035$2,625
Goyard Anjou PM$2,345$2,745
Goyard Anjou GM$3,035$3,550

The Goyard Artois. @macasabru


Where are you on your Goyard journey? And if you own a Goyard tote, which one did you choose and why? Which of these three is your favorite? Tell us all about your relationship with Goyard below!

Read related articles:

Goyard vs. LV: Battle of the Totes
Goyard Saint Louis – The Tote of All Totes
The Secret Behind Goyard’s Success
Goyard Tote Battle: Artois Takes on Saint Louis

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Published: August 24th, 2019
Updated: June 21st, 2021

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