10 Handbag Investment Rules for 2019

When we talk about investment on PurseBop, we don’t always mean the financial kind. While some bags—predominantly Hermès—can certainly serve as financial investments, we’re often more concerned with a bag’s longevity in our collections. The question we ask ourselves is this: if we invest in a bag, will it stand the test of time and continue to be worn throughout the years?

While timeless bags often remain the same, every year new styles make their way into the handbag canon. These bags may be somewhat controversial, since they’re in the process of transitioning from “of the moment” to “here to stay.” But what fun would an investment list be if it stayed the same every year? So here are 10 investment rules for 2019, with the “rules” as bags—just the way we like them. Check out the 10 below—there are sure to be a few surprises!


Chanel Wallet on Chain (WOC)


WOCs hold a special place in PurseBop community’s heart. They are the ideal day-to-night, casual-to-formal, on-the-go bag. And no one does it better than Chanel—with a timeless quilted design, tiny CC logo, and organizational card slots, what more could you want?

Read more about the Chanel WOC:

All the WOC Questions You’ve Been Dying to Ask
Battle of the WOCs: Chanel vs. Hermès
Chanel vs. YSL Wallet on Chain Comparison (WOC)

Goyard Artois Tote


When we talk about Goyard totes, we generally focus on the St Louis, “The King of All Totes.” But there’s a very similar Goyard bag that doesn’t quite get the attention it deserves. The Artois resembles the St Louis, but with more structure and form. It also has the added convenience of a zipper—what’s not to love?

Read more about the Goyard Artois:

Goyard Tote Battle: Artois Takes on Saint Louis
Goyard vs. LV: Battle of the Totes

Dior Saddle Bag


Alright, we know this one may come as a bit of a shock. The Dior Saddle Bag, reintroduced by the French maison last year, has taken the fashion world by storm. “But,” you might object, “it’s simply a trend!”

While that may be true, the Saddle Bag is a classic design that has stood the test of time—its reintroduction to the fashion world is proof. Plus, it has been modernized, and is sure to remain beloved for a while, especially in its smooth leather variants rather than the monogram canvas.

Read more about the Dior Saddle Bag:

Dior Gets Back on the Saddle Bag and more from Fall 2018

Hermès Birkin 35


The iconic Birkin hardly needs any introduction. Even if mini bags are currently in vogue, the appeal of a bag that fits more is timeless. The B35 is the original Birkin: Jane Birkin’s Birkin. Many longtime collectors prioritize this classic size over the smaller sizes.

Read more about the Hermès B35:

Ode to the Birkin 35
The Hermès Birkin Encyclopedia
Hermes Birkin Size Comparison

Chanel Coco Handle


We love the Coco Handle because it’s a unique Chanel design not quite as ubiquitous as the Classic Flap, Boy Bag, or WOC. Even though it’s not one of the “classic” designs, the Coco Handle is every bit as classy. It also has enough room for the everyday essentials. This one’s simply not going out of style.

Read more about the Chanel Coco Handle:

Hermes Kelly Dupe? The Chanel Coco Handle
This or That: Which Chanel Flap Takes the Cake?

Dior Book Tote


The Dior Book Tote is, without doubt, one of the most beloved bags on Instagram right now. Whether it’s fashionistas donning personalized Book Totes with their names embroidered in place of “CHRISTIAN DIOR,” or new colorful styles, the bag is currently IG’s darling. Our take is that it’s here to stay—it elevates the tote bag to high-fashion status, and it’s entirely practical.

Read more about the Dior Book Tote:

A Favorite Dior Tote is About to Get Smaller

Chanel Classic Flap


There’s not much more we can say about the Chanel Classic Flap. Chances are, you fell in love with the iconic bag even before you discovered the world of Hermès. If you’re looking for more information on the Queen of Chanel bags, look no further than PurseBop’s extensive coverage.

Read more about the Chanel Classic Flap:

Chanel Classic Flap Size Comparison
8 Reasons Why We Simply Love the Chanel Classic Flap
This or That: Which Chanel Flap Takes the Cake?

Fendi Baguette Bag


The Fendi Baguette is officially making its comeback—as of this week! No longer doomed to 90s memorabilia, the Baguette bag has been reintroduced and modernized, with roots in the traditional design. We’re incredibly excited for it, and its popularity on the secondary market for the past decade is a good indicator of its success in times to come.

Hermès Jige Clutch


We simply adore the Jige, and are firm believers that this ever-popular clutch doesn’t get enough discussion time. With the sleek design and smooth central H, the Jige is reminiscent of the Constance at a much more accessible price point. And who doesn’t need a great clutch?

Read more about the Hermès Jige:

The Tale of 5 Hermes Clutches

Hermès Kelly 28


Finally, the Kelly 28. Last year, we included the 32 on this list. But there’s something especially elegant about the 28—it’s still substantial enough to carry your necessities, but small enough to be much more wieldy and versatile (without being a mini bag!). We think this just may be the perfect Kelly size, what about you?

Read more about the Hermès K28:

8 Things You Didn’t Know About the Kelly
The Hermes Kelly Encyclopedia

Now that we’ve gone through the “rules,” school is out of session! Which ones do you disagree with? Which would you add? Are any of the handbags already on your wishlist for 2019? Tell us below—there’s nothing we love more than healthy handbag debate.

Read related articles:

10 Handbag Investment Commandments for 2018
What Bags Did You Buy in 2018?
10 Staple Bags You Should Invest In
What Makes A Handbag An Investment?

Love, PurseBop

Published: January 28th, 2019
Updated: January 28th, 2019

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